Set Smaller Goals, Get Bigger Results

"Change can start with small measures, and it can be rewarded with small prizes, ...[in the] Toyota employee-suggestion program, the car maker receives 1.5 million employee suggestions every year, an it holds an annual awards ceremony to celebrate the single best idea. The lucky employee gets a fountain pen. (Lehman Brothers handed out million-dolar bonuses. How'd that workout?)" -  Dan & Chip Heath, Set Smaller Goals, Get Bigger Results.

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